Category Archives: Business

Scaling Mount Local: How to start expanding your borders to reach a global audience

I love local biz. But I remain steadfast in my belief that a website that is accessible to the world has the potential to serve the world. Why not? I rarely even take local clients anymore…I find a much more solid fit when someone works with me outside of the basis that “I live close [...]

How to package your services for swoon-worthy results

The wonderful David Billings (aka: Sparky Firepants) got me started on this topic with his wonderful probing questions. He also got me thinking about muppets and peanut butter and jelly sandwiches, which are topics that deserve an equal amount of your attention. And as I’m currently re-packaging my packages (errr…because you do have to do [...]

I don't want to be another shop on the corner

I was at Trader Joe’s today, and as I was leaving I thought, “Man. I am so glad these guys are doing this. If it weren’t for Trader Joe’s, my life would not be as great.” I really wish them the greatest success in the world, because they make grocery shopping fun. They make eating [...]

Self-promotion for rockstars

* Hat tip to Alison and Rob Heittman for getting my gears churning on this topic.
I’ve noticed a severe divide between business owners as they’re attempting to increase their online influence. On the one side, you’ve got the people who blast their trumpets, fly their own flags, and toss confetti on themselves. They’re hoping to [...]

Listening

I’m in listening mode right now. No talking, just listening. Here’s what I’m hearing:
The Hardest Thing About Lifestyle Design by Corbett Blair
Every Idea Is Unoriginal by David Turnbull
The Habit Change Cheatsheet: 29 Ways to Successfully Ingrain a Behavior by Leo Babauta
5 Tips for Sounding Smarter (And Writing That Way) by Emma Alvarez Gibson
Guaranteed Goal Achievement: [...]