Category Archives: Becoming a Rockstar

Scaling Mount Local, part deux: Getting your first non-local customer

During the time that I like to call “the week of the dead” — when comments were broken, posts could not be uploaded, and everyone thought I dropped off the food chain — I got a bunch of emails. A bunch bunch. Lots of questions about some of the stuff I’ve written recently.
Havana was one [...]

Scaling Mount Local: How to start expanding your borders to reach a global audience

I love local biz. But I remain steadfast in my belief that a website that is accessible to the world has the potential to serve the world. Why not? I rarely even take local clients anymore…I find a much more solid fit when someone works with me outside of the basis that “I live close [...]

How to package your services for swoon-worthy results

The wonderful David Billings (aka: Sparky Firepants) got me started on this topic with his wonderful probing questions. He also got me thinking about muppets and peanut butter and jelly sandwiches, which are topics that deserve an equal amount of your attention. And as I’m currently re-packaging my packages (errr…because you do have to do [...]

How to increase your self-belief and make your competition disappear

One of my genius business mentors was saying in a class a few weeks ago, “Man, I feel sorry for web designers. Everybody’s a web designer.” In the context of what she was saying, it was like, “Get out of that cesspool of an industry before you die a horrible death.”
You could have knocked me [...]

Nine ways being a rock star is good for online business

This post morphed from 5 ways…to 7 ways…and now it’s 9 ways. I had to force myself to stop coming up with ways, because there are just so freaking many. And it’s Friday. And nobody needs more than nine reasons to do anything. Especially become a rock star.
Let me define rockstar for a moment. I’m [...]